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2021 Winners



2015
2016
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2021





Berlin
Lisbon
Virtual
Tel Aviv
Dublin
Paris
Tel Aviv
Virtual

Highlights from MakeItDriveable
Virtual Challenge 2021

About The 2021
Virtual Challenge

Using our bespoke platform, accepted companies will have the opportunity to interact with a wide range of stakeholders across the Ford business.
The two-day event included:
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Customer Clinics (for specially selected companies)
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Master Classes
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Mentor Sessions
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Access to both Ford Business and Technical Experts
Who Should Apply?
Focus Areas
About the Challenge


The ‘Brought In’ Challenge
This Challenge is for Apps brought into
the vehicle with either an Android or iOS smartphone. Your Android or iOS application can be enabled to work in the vehicle using SmartDeviceLink. This technology allows the driver to access your application with
touch and voice.

The ‘Beamed In’ Challenge
Content and Services delivered directly into the vehicle with the embedded modem by utilizing the IVI system with no need for
a smartphone. Experiences are delivered via the cloud, utilize platform OS or are embedded directly into the vehicle.
Focus Areas
Submissions should be applicable to one of the following category areas:

Carbon Neutrality

ICE Transition to BEV

BEV Fleet Management

Van Related Digital Ecosystem

V2X

Voice Based Experiences

Wearables & Active Lifestyle

Journey Related Experiences & Services

In-Vehicle Entertainment


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September 9
France/Nordics

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September 14
Germany/UK
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September 23
Italy/Spain
Virtual Road Trips
We are hosting a series of virtual road trips to hear from the Ford team and test your ideas - join by your geography or by focus area to learn how Ford works with startups. Some companies will be selected to pitch during these events.
Pre-Challenge Events - All Focus Areas
Pre-Challenge Events - Specific Focus Areas
September 30
Commercial Vehicles

October 7
In-Vehicle Entertainment

October 7
Wearables/Healthy/Active Lifestyle


Registration for 2021 is closed.
See you in 2022
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